Account Supervisor
Lizzie Penna is one of the most impressive young professionals in communications today. She has consistently set the bar for excellence across media relations, client strategy, and internal leadership, rising to Account Supervisor at a rapid pace—a testament to her exceptional talent, work ethic and versatility.
Lizzie leads high-stakes initiatives for industry-leading tech companies, securing top-tier media coverage in outlets like CNBC, Business Insider, Forbes, Fortune, and Fast Company. Her work has also helped clients earn prestigious recognitions, including Fast Company’s Most Innovative Companies and Inc.’s Power Partners, as well as having a presence at major industry events like SXSW and Web Summit.
Lizzie’s leadership has been pivotal to the success of major brand transformations and product launches. She played a central role in the rebranding of Wellhub (formerly Gympass), leading media outreach that resulted in widespread coverage across top business and trade outlets. Lizzie’s strategic guidance on PlayVS has increased the company’s earned media score and successfully repositioned the brand, while also leading strategy for major partnerships with the NFL and EA Sports. Additionally, she navigated the high-profile New York State launch of Mike Tyson’s cannabis brand, Tyson 2.0, earning a feature story in The New York Times among others.
Lizzie’s impact extends beyond client work—she is a dedicated mentor who fosters a culture of collaboration and excellence at Haymaker. Her ability to manage complex projects, build trusted media relationships, and deliver results has earned her recognition as one of Ragan’s 2025 Class of Top Women in Communications, a testament to her influence on the industry and the people around her.
